Caesars Sportsbook has officially launched a permanent retail location for sports betting in downtown Phoenix, Arizona.
A baseball executive, a Caesars Sportsbook executive, and former ESPN personality Kenny Mayne walked into a sportsbook.
The situation depicted may sound like the setup for a joke, but it truly transpired in the shadows close to Chase Field in downtown Phoenix on a bright Tuesday morning.
The trio were among the participants in the opening celebrations for the Caesars Sportsbook Arizona at Chase Field.
Guy Fieri’s DTPHX Kitchen + Bar is situated in a spacious two-story building with forest-green tiled walls, spanning 22,300 square feet. The establishment features a diverse menu of food and drink selections curated by the famous chef.
After 258 days since the temporary Arizona sportsbook opened at the stadium box office, David Grolman, the senior vice president of operations at Caesars Sportsbook, finally saw his dream come true on Tuesday. The ceremony marked the start of a new era for the iconic Vegas institution.
Grolman shared with yengols.com the importance of today’s ceremony, describing it as a labor of love to overcome supply chain obstacles and transform the empty space into its current state. The feeling of accomplishment upon completing the project is truly gratifying.
A highly anticipated moment for both parties
In addition to Grolman, there are others who are eagerly anticipating the opening and functioning of the sportsbook space in the former Game 7 Grill location.
Derrick Hall, the president and CEO of the Arizona Diamondbacks, expressed excitement for the opening festivities long before the launch of the new Arizona sports betting apps on Sept. 9, in an interview with yengols.com on Tuesday.
Hall was thrilled about the project well in advance of construction starting in September. He stressed the importance of teaming up with Caesars Sportsbook, as they were looking for a well-respected brand with a proven track record and extensive experience in the hospitality industry.
We saw Caesars as the ideal fit for our brand, and we are excited about our new partnership. The inclusion of Caesars will enhance the fan experience beyond just game days, transforming it into a year-round destination that will be enjoyed by both fans and non-fans alike.
Ken Fuchs, the head of sports at Caesars Sportsbook, expressed that the company sees retail sports betting as a perfect complement to their mobile offerings.
Fuchs believes that the Caesars Sportsbook at Chase Field, equipped with 13 self-service betting kiosks, nine betting windows, and multiple full-service restaurant and bar options, will be a hit with visitors.
Fuchs focused on creating memorable experiences for fans by blending sports betting with Guy Fieri’s delectable cuisine. The outcome is a stunning venue where friends can gather, enjoy great food, have a good time, and place sports bets all at once.
The benefits of retail and mobile betting for the Diamondbacks
The addition of retail sports betting to the current Caesars Sportsbook mobile betting options adds a new element.
According to Hall, D-backs fans are now able to engage in games in a new way, resulting in improved interaction with the downtown stadium. This has already been advantageous for the team.
According to Hall, the introduction of sports betting has had a positive impact on stadium attendance. He suggests that having a betting app available within the venue has attracted a larger crowd, as fans can now place bets during games. Furthermore, the addition of a retail location is projected to bring in more customers who will not only come for baseball games but also for other events like concerts and basketball games in the vicinity.
This is good for the economy, good for us, and I think we are creating long-term fans through our efforts.
By the end of March, Caesars Sportsbook in the Grand Canyon State had achieved success with a total of over $495 million in wagers placed.
According to Grolman and Fuchs, Caesars Sportsbook in Arizona holds the fourth position overall, falling behind DraftKings Sportsbook Arizona with $1.079 billion, FanDuel Sportsbook Arizona with $892.4 million, and BetMGM Sportsbook Arizona with $701.5 million. This highlights the significant support from Arizona residents for the company’s sportsbook offerings.
Grolman was surprised by the robustness of the Arizona sports betting market, pointing out that almost $3.5 billion in bets were made from September 9 to the end of March.
Grolman, Fuchs, and Hall aim to ensure that the Caesars Sportsbook at Chase Field meets the needs of visitors, helping to solidify the brand’s reputation.
Grolman was amazed by the quick expansion of sports betting in Arizona and the state’s robust sports culture. He highlighted the remarkable history and achievements of teams such as the Diamondbacks.
Upon launching our platform, we ensured that Caesars rewards are granted with every bet placed. Our mobile app and retail space offer the opportunity to wager on a variety of events, creating a highly enjoyable experience.
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Author
Peterson Christopher has over seven years of experience covering sports and sports betting in Arizona, with previous roles at ArizonaSports.com, the Tucson Weekly, and the Green Valley News. He currently holds the position of lead writer at yengols.com.
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